Digital Color - President Unit of Foshan Coatings Industry Association

Digital Color DIGITAL was founded in 2000 and is located in Shunde, Guangdong. It is a modern enterprise that integrates the research and development, production, and sales of "copper wall and iron wall" waterproof and alkali resistant exterior wall paint, 8.9 scheme stone paint, multi category special grade mortar and other building coatings, as well as art paint, latex paint, furniture paint and other products.

Digital Color DIGITAL places great emphasis on product research and technological innovation. The launch of each of its unique products is highly in line with market needs, and through a strong technical development team, it solves the problems of internal and external wall protection and decoration for construction projects.

As a "national high-tech enterprise" and a "pillar real estate enterprise in Guangdong Province", with outstanding products, DIGITAL has reached a long-term strategic cooperation with "the chief designer of China's most beautiful countryside and the the Belt and Road" Guangdong Jimei Design Group, and has won many honors such as "China Environmental Mark Certification", "China Environmental Protection Product Certification", "3C Compulsory Certification", "China Famous Brand", "China Famous Trademark", and "Guangdong Famous Brand"

Digital Color Company supports global environmental responsibility programs and environmental protection programs, and continuously improves the company's level of health, environmental protection, safety, and environmental protection.

Brand Story

Mr. Zhaoliang Chen, the founder of Digital Paint Co.,Ltd, built up his own business in 1990’s under circumstance of a market where coating companies boomed and competed fiercely, was one of the representatives of China's first group of private coatings enterprises in the 90s. He was once known as the "coatings geek" in the industry because of his smart innovative products and marketing strategies. Digital Paints Co.,Ltd was officially established in 2000 in Shunde, Guangdong, China, the hometown of coatings. Innovation was what we chased for over the last 20 years and will still be in the future years, and we dare to challenge the property performance with leading brands. Our company strives to provide green and performance paint products with innovative techniques that subvert the whole industry to end-users, and have constituted a solid and remarkable achievements in the sector.

"Excellence in leading painting effect" is the mission of Digital Paint Co.,Ltd. By combining with advance digital technique, we continuously improve the properties of interior and exterior wall paint system as well as wood paint system. During these years, we achieved one milestone after another, such as "selling white paint under the sun" to show the non-yellowing property, "selling emulsion paint with wet-scrubbing” to show the stain-resistance property, "selling varnish with scratching demonstration" to show the hardness property, "selling marble effect paint under water immersion " to show water-proof property, and Digital Copper Wall Series are known as “renovation master" for facades. Never allow end-users be disappointed.

Adhering to our motto - Continuous Innovation, Sustainable Integrity, Stable Quality, we has been dedicating to provide users with safe and assured high-quality coating products. By following the global environmental protection plan, we also continue to improve the company's capacity on health, safety and environment. In 2022, Digital Paint Co.,Ltd was accredited the "China Green Building Materials Product Certification". We will continue to build up a China ethnic paint brand with integrity and innovation in one.

Headquarters in Shunde, Guangdong:

The headquarters of Shunde District Digital Color Coatings Co., Ltd. in Foshan City is mainly responsible for product research and development and high-end product production, covering an area of more than 20 acres, including office buildings, technology research and development centers, training buildings, water-based and oil-based production workshops, water-based and oil-based warehouses, etc

Shaoguan Xingu Construction New Materials Co., Ltd. · SETGO Xingu, as a new type of paint production base for digital color wholly-owned construction, covers an area of more than 30 acres, including Class A production workshops, warehouses, functional rooms, and comprehensive buildings. The platform is designed with an annual output of 100000 tons